New NHS Campaign Informs Patients about Expanded GP Support

The support on offer for patients at their GP practice is expanding, thanks to thousands more healthcare staff working in local communities.

NHS England is raising awareness of the support available, following a survey that reveals that almost one third (31%) of Black people in England are unaware of the different options available to them at their GP practice.

More than 31,000 additional members of staff have been recruited into health and care roles at general practices across the country since 2019 – meaning an expanded team of health professionals are now available to help patients get the right care when they need it, in addition to seeing their GP or practice nurse.

The NHS in England’s new campaign highlights the support offered in community health teams, including pharmacists, mental health practitioners, paramedics, physios, and social prescribers who are now available in every part of the country.

A patient can always see their GP, but the NHS is training more than 7,500 staff to better assess the information patients provide about their need so they can be seen by the right health professional in the team or other local service. For example, if you have muscular pain, they will book you straight into see a physiotherapist.

Over half (59%) of Black people surveyed said they were happy to receive care from another health worker, recognising they didn’t always need to see a GP.

Professor Bola Owolabi, NHS Director of Healthcare Inequalities Improvement, said: 

“It’s vitally important that everyone understands that general practice is so much more than a GP. We know awareness is lower in Black communities and this campaign is an important step in helping people understand the full range of services that are now available, and in helping us to reduce healthcare inequalities.

“As a GP myself, with a host of different health care professionals working in my general practice team, I see firsthand how my patients benefit from the care and support they can provide – whether it’s exercises to help a muscle injury heal or help with a housing issue that is impacting mental health.”

Dr Aziza Sesay, a GP in Walsall, West Midlands, said:

“Having a wide variety of medical and health expertise in a GP surgery is extremely important – both in giving patients access to the care that they need, and in reassuring patients that we’re listening to them. Sometimes in our community we rely on family and friends to listen to our medical concerns, but the safest way to take control of your health is to contact your GP surgery and seek help from a medical professional. The receptionists there are trained to understand what you need and to ask the questions in order to book you an appointment with the best available healthcare professional for you.”

Record numbers of people are seeking support from their family doctors but, with one in five GP appointments for non-medical reasons such as loneliness or seeking advice on housing or debts, the NHS wants to make sure that the right convenient help is available.

To help explain the support available in the community, a new film has been released by NHS England, which sees three curious children go behind the scenes at a general practice to meet some of these professionals and learn more about how they help patients get the care they need.  This will be followed later in the year by an animated film aimed at wider multicultural communities, explaining the roles of the various health professionals and translated into a range of languages, including Somali.

The primary care plan published by NHS England and Government earlier this year committed to offering people more convenient options to seek care including options to self-refer for conditions such as physiotherapy, podiatry, and hearing tests without seeing a GP.

Kassum Manjang is a social prescriber at a GP practice in Orpington, Kent. In his conversations with patients, Kassum explores available community-based services that will best support activities and services for their practical, social and emotional needs. He says:

“I love my job and the fact that I’m able to help people every day. Having a range of health professionals in general practices and in the wider community has addressed public demand and increases the possibility of access to health care and social wellbeing. As we’re seeing increasing demand for appointments, this way of working ensures that the patient gets what they need, more quickly than they may have done in the past.”

To get help from your general practice, patients can get in touch using a form on their website, by phone or in person. However, you choose to contact them, your practice team will ensure you get the care you need.

Visit nhs.uk/GPservices to find out more.